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For the global enzyme manufacturer Novozymes, BrownBag assisted them in scouting different information management platforms, aligning minimum requirements with platform capabilities and managing the selection process from start to finish.
BrownBag was hired by the Grundfos Strategic Development & Innovation department to spearhead the selection process and implementation of a new information management system. After 30 hours of strategy workshops the customer …
BrownBag delivers week-to-week intelligence on EV initiates to a selected group of innovation & strategy managers. The information gathered by the BrownBag Human Intelligence team is manually selected across local and global markets….
Københavns Kommune and BrownBag developed a concept to quickly identify user needs for external information and through a web application create an interaction between information specialists and end-users to create a personalized information service.
Air Liquide hired BrownBag to assist them in choosing the most suitable market intelligence provider to facilitate a global media monitoring platform. The task was divided into several priorities with access to premium and online content being the most critical..
Over a 6-month period, BrownBag assisted Novo Nordisk in evaluating several new information management platforms to replace their old system. The new platform concept should contain information from media, patent databases, clinical trials databases…
BrownBag was hired to co-develop the future strategy for the Nuuday Market Intelligence department. The project goal was to optimize the way Nuuday Market Intelligence provides comprehensive market intelligence and market insights to brand companies like youSee…
For the Bio X Project BrownBag was involved in creating a comprehensive taxonomy for a machine learning project. The baseline for the project was the cultural and historical vocabulary used throughout the organization, aiming to increase the accuracy….
he Novo Nordisk Foundation and Novo Holdings have outsourced the media- and market intelligence function to BrownBag. Daily BrownBag is in charge of providing validated insights on portfolio investments, business & regulatory news….
BrownBag was assigned the task of defining the search strategy for continuously monitoring competitive and market trends. Based on a list of requirements, BrownBag finalized a report outlining different national and international content providers and information management…
United Nations chose BrownBag to review its information consumption strategy and to provide a catalog of inspirational suggestions on how to optimize the personalization of internal / external information retrieval and consumption by the diverse organization.
The Danish pharmaceutical company hired BrownBag to help with the preparation for the future information management framework for the company library. The 3-month project included needs assessment, technology scouting and the conceptual creation…
As a pro-bono project, BrownBag provided the Danish Foundation access to media monitoring, targeting the monitoring of hospitalized children and the effort that goes into making their lives easier. Through a reseller agreement, we made it easy for the foundation…
BrownBag is assisting AFA JCDecaux with human intelligence (monthly reports), monitoring and reporting on a variety of subjects. The goal is to spot major trends, new technology and public and private initiatives to define the future outlook of the outdoor advertising market.
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For the global enzyme manufacture Novozymes, BrownBag assisted them in scouting different information management platforms, aligning minimum requirements with platform capabilities and managed the selection process from start to finish.
The overall objective was to introduce a new digital platform for all employees to search, find and consume information across scientific publications, market news, patents, and media clippings. 5 different information management platform providers from Sweden, Finland, Denmark, United Kingdom and the US were invited and underwent extensive scrutiny with more than 150 benchmark questions.
Over a period of 5 month, the Novozymes minimum requirements were collected and prioritized, the platform providers tested and evaluated, and the future platform provider contract drafted.
BrownBag was hired by the Grundfos Strategic Development & Innovation department to spearhead the selection process and implementation of a new information management system. After 30 hours of strategy workshops the customer minimum requirements and technical specifications were prioritized and documented, and several international vendors invited to a test phase. BrownBag spent app. 20 hours with each vendor, benchmarking them against each other and aligning vendor capabilities with customer requirements.
Several content providers were also included in the test framework and a well-defined search strategy implemented to closely monitor global topics of interest to the Grundfos organization.
After the implementation and launch of the new information management system, BrownBag continues to serve as an external consultant adjusting the search strategy and advising the department about trends and best practices.
Valiant: Human Intelligence & Media Monitoring
BrownBag delivers week-to-week intelligence on EV initiates to a selected group of innovation & strategy managers. The information gathered by the BrownBag Human Intelligence team is manually selected across local and global markets (translated into English if needed) and delivered by e-mail on a weekly basis.
A detailed selection manual determines what type of information is relevant for the readers and includes subjects like: battery technology, new EV models, Tier I, II, III suppliers, EV research & competitive activities in the EV segment.
Københavns Kommune and BrownBag developed a concept to quickly identify user needs for external information and through a web-application create an interaction between information specialist and end-users to create a personalized information service.
The concept was based on both freely available and licensed information and provided an efficient workflow with a high degree of transparency and alignment of user needs and information delivery.
Air Liquide hired BrownBag to assist them in choosing the most suitable market intelligence provider to facilitate a global media monitoring platform. The task was divided into several priorities with access to premium and online content being the most critical, with scalability, year2year budget and on the fly translation as secondary priorities.
After 4 sessions defining the needs assessment, BrownBag created the RFP material to be presented to selected market intelligence providers. We analyzed 4 different platforms across 56 parameters and chose the one most suitable for the task.
Over a 6-month period, BrownBag assisted Novo Nordisk in evaluating several new information management platforms to replace their old system. The new platform concept should contain information from media, scientific publishers, patent databases, regulatory authorities, clinical trials databases and other selected key sources.
The technology providers were tested across +200 features including big data capabilities, artificial intelligence, crawling & content integration, smart recommendation & clustering and data visualization. BrownBag assisted the library team throughout the entire process and handed over a comprehensive recommendation report with key findings.
BrownBag was hired to co-develop the future strategy for the Nuuday Market Intelligence department. The project goal was to optimize the way Nuuday Market Intelligence provide comprehensive market intelligence and market insights to brand companies like youSee, Telmore, TDC Erhverv, Hiper, Relatel, Blockbuster & NetDesign.
During several workshops BrownBag and the market intelligence team outlined and defined the strategy. Afterwards selected content- and technology providers were invited to make a bid for the different assignments. All technology providers were benchmarked across 50 different parameters before choosing the most suitable partner for the future developments.
For the Bio X Project BrownBag was involved in creating a comprehensive taxonomy for a machine learning project. The baseline for the project was the cultural and historical vocabulary used throughout the organization, aiming to increase the accuracy of explorative searches made by end-users.
The project involved interviews with different groups (function, age, seniority & native language) and questionnaires to 50 participants. The empiric gathered feedback made it possible to create a taxonomy reflecting the organization understanding of topics and content.
The Novo Nordisk Foundation and Novo Holdings have outsourced the media- and market intelligence function to BrownBag. Daily BrownBag is in charge of providing validated insights on portfolio investments, business & regulatory news and featured articles with the foundation. Multiple national and international content- and platform providers contribute to the daily tasks.
A comprehensive search & selection manual is created to ensure that all relevant news stories are found, reviewed and included in several newsletters covering the entire organization of the foundation and investment company. The selection manual is updated every 3. month.
BrownBag was assigned the task of defining the search strategy for continuously monitoring competitive and market trends.
Based on a list of requirements, BrownBag finalized a report outlining different national and international content providers and information management tools to manage the tasks. Included in the report were also search strategy topics and techniques.
United Nations chose BrownBag to review its information consumption strategy and to provide a catalogue of inspirational suggestions on how to optimize the personalization of internal / external information retrieval and consumption by the diverse organization.
The goal was to prepare the UN to better handle ad-hoc requests for information based on both all content available to the organization.
Among other assignments BrownBag did a review of the current content providers and created a framework for including additional external content to the organization.
The Danish pharmaceutical company hired BrownBag to help with the preparation for the future information management framework for the company library. The 3-month project included needs assessment, technology scouting and the conceptual creation of future information services to all LEO Pharma employees.
More than 10 different technologies were reviewed including vendors like Infogen, InfoDesk, SciBite, Ontoforce, Biorelate, Sinequa, Comintelli etc. and a detailed report created with recommendations to the library group.
As a pro-bono project, BrownBag provided the Danish Foundation access to media monitoring, targeting the monitoring of hospitalized children and the effort that goes into making their life easier. Through a reseller agreements, we made it easy for the foundation to monitor themselves and selected themes in Danish media.
BrownBag is assisting AFA JCDecaux with human intelligence (monthly reports), monitoring and reporting on a variety of subjects. The goal is to spot major trends, new technology and public and private initiatives to define the future outlook of the outdoor advertising market.
On a monthly basis the BrownBag Human Intelligence team creates a detailed report divided into various topics which are discussed with the customer’s senior management.
BioInnovation Institute Foundation:
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